Inspire blitzed over 2,000 people at the nation’s busiest train stations and strategically selected CBD locations in Australia as part of the GenerationOne surge campaign.

7PM AEST on Sunday 24th October , not for profit organisation GenerationOne’s “Address to the Nation” ran on ALL television (SBS, ABC, Seven, Nine, Ten and Foxtel), in-flight (Qantas), In-Cinema (Val Morgan Digilites) and simultaneously on the most visited websites in Australia (NineMSN, Yahoo!7, Telstra, BigPond, YouTube, Google, The Australian and Westfield).

Immediately following the “Address to the Nation”, a range of tightly integrated activation events sprung into action in 5 capital cities around the country.  Inspire coordinated action groups of staff and supporters to simultaneously engage with as many people on their way to work, fresh from experiencing the media roadblock.

The results speak for themselves, in the first 24 hours the GenerationOne website received over 2 million hits and the movement received widespread prime time coverage in all main media over the following weeks.

Find out how Inspire can utilise their extensive expertise and relationships with key suppliers such as City of Sydney and Westfield Brandspace to bring your event to the next level by making an enquiry today.